Our story / Our story

Built from the experience of running a business.

Running a business means connecting what was promised, who is doing the work and what it costs to deliver. That is the problem PLYNTUM was built around.

People collaborating around a shared project
Work is connected because people work together.

A closer look.

The details behind the workflow, including what is available and what is still planned.

PLYNTUM is business management software for agencies and other companies that deliver client work. It connects projects, clients, people, logged time and finances in one workspace, so a team can see the next step and a company can see what the work costs. It works in English and Georgian. Plans are priced in US dollars per workspace: each plan includes a set number of members, with no per-seat charge. The product was called PLYNT until it was renamed in September 2026.

PLYNTUM grew out of the day-to-day experience of running Lost & Found, a creative company in Tbilisi. Client requests, changing deadlines, team workloads and project costs had to be understood together.

A task list could show what was due, but the next decision also depended on the client agreement, the available team and the cost of delivery. PLYNTUM brings those relationships into the same workspace. Its AI development follows that approach: help people understand a change, examine its causes and decide what to do next.

The first workspace is still the one the product was built in: how Lost & Found, an 18-person agency with 22 retainer clients, moved six tools into PLYNTUM in 10 days — including what has not worked yet.

About the founder: Nikoloz Norieli.

  • 18 people — 14 in the office, 4 remote.
  • 22 retainer clients every month, plus one-off branding and advertising video projects.
  • Six tools replaced — Asana, Miro, Discord, Slack, Excel and Notion.
  • 10 days to move the whole team.
  • About 20% less time on operations and admin, by the agency’s own records for its last quarter.

Lost & Found’s CEO is PLYNTUM’s founder, so this is an account of the first workspace, not an independent review. The full story, including what has not worked yet, is in the Lost & Found case study.

Every published customer story is on the customer stories page, along with how to share your team’s story.

Projects and tasks, client records, people and workload, time tracking with a review step, invoices, payments, expenses and reports work today. AI analyses, report drafts, Task Composer, the expanded AI Board and private time capture are in development; buying a plan does not activate them. The product direction page keeps the two lists apart, and all capabilities shows the status of each feature.

CRM core includes contacts, organizations, opportunities and manual follow-ups. Access requires a current workspace plan with CRM, an active session and membership, an eligible built-in role and the relevant CRM permissions.

PLYNTUM is business management software for agencies and service companies, at plyntum.com, built in Tbilisi. It is not related to Plantum, the plant-identification app, or to Pantum printers — search engines sometimes mix the names up.

QUESTIONS

Common questions

PLYNTUM

Start with the work that keeps getting stuck.

Bring one project into a connected workspace. See the work, the people and the cost together.